WE STRATEGICALLY RAISE YOUR BRAND’S VISIBILITY BY INCREASING AWARENESS VIA ALL MEDIA OUTLETS
“IN THE AGE OF THE SOCIAL AND DIGITAL MEDIA WORLD, PAID ENDORSEMENTS ARE BECOMING POPULAR BUT ARE ALSO NOT GENUINE. IT GIVES ME GREAT SATISFACTION TO HELP BUILD A CLIENT’S BRAND BY USING GRASS ROOTS STRATEGIES, ORGANICALLY CONNECTING AND CREATING A BUZZ AROUND THE BRAND BECAUSE PEOPLE ACTUALLY LIKE IT NOT BECAUSE THEY ARE BEING PAID TO LIKE IT.”
JANA GLOWATZ - CEO & FOUNDER
TRADITIONAL & DIGITAL PR
JANA works closely with print, digital, and broadcast media to have clients consistently featured by top fashion, lifestyle, beauty and news outlets. In order to secure press and increase awareness across all media platforms we blend traditional and digital PR practices by creating compelling and strategic content while working closely with digital influencers and tastemakers.
JANA Public Relations’ strong relationships with both established and upcoming talent often leads to valuable celebrity placements for our brands. We stay on message and carefully align your brand with specific celebrities to create an on-brand placement resulting in an increase in brand recognition and growth.
INFLUENCER MARKETING & COLLABORATIONS
We team businesses and products with like-minded partners, influential personalities and celebrities to then integrate into campaigns across traditional PR, social media, events, and brand proprietary marketing channels. Through long-term relationships we create unique and fresh projects and collaborations. We increase online awareness of your brand through key placements and partnerships with digital influencers and tastemakers for direct customer sales and social media impressions.
From press and buyer previews to pop up shops, we curate experiences and one of a kind activations for brands based on their specific goals. Our team is well versed in producing and managing special events including fashion shows, launch parties, and more. We work with you to create an event services plan to ensure a flawless executed event for you and your guests. Scope of services include, but not limited to, sponsorship accrual, model booking, food and beverage procurement, event design, invitations, front of house check-in, and location scouting.
STYLING + SHOWROOM SERVICES
Our in-house samples have become a go-to for top stylists and costume designers. We create instant access to our lines by frequently hosting industry insiders to display and introduce our client’s products, new collections or designs making them available on the spot, often resulting in celebrity or editorial placements.
BRANDING & DESIGN
Displaying media content is an opportunity for brands to leverage their marketing efforts which is why we offer graphic design services to create press books, media kits, deck compilations, lookbooks, line sheets, website layout & styling.
We act as advisors to our clients, providing counsel through the lens of marketing and communications in order to optimize press value, brand recall, social engagement, and ultimately, ROI. We consult with both new and existing brands in the areas of overall marketing and branding strategy, business development, brand introductions, partnerships, collaborations and trend forecasting.
We strive to create imagery true and in line with your brand identity. Our team has experience producing lookbook photoshoots on location or in studio. We are well versed in creating concept boards, model casting, and prop styling in addition to booking photography, hair/makeup, and wardrobe due to our extensive rolodex of fashion and entertainment professionals.
WHO WE ARE
We are connectors.
We have the contacts within the world of media and celebrity VIP circles.
We are confidants to consult with on special projects.
We are representatives who work to get you the best of everything.
We are creatives, writers, storytellers, matchmakers, collaborators, deal makers, problem solvers and more all working for YOU.
At JANA Public Relations we assist on your journey to creating a genuine identity that will stand out in any market place. We work to develop brand awareness for our clients across multiple platforms which include digital, editorial, events and influencer/celebrity collaborations. Combining our creativity, energy and forward-thinking we create powerful and effective communication programs.
JANA Public Relations was built based on a love and passion for assisting other entrepreneurs. As a company, we understand the significance of brand integrity, building strong relationships, creating curated content and communicating style.
ABOUT THE CEO & FOUNDER
Jana Glowatz has a decade of experience in Public Relations, specializing in VIP Relations, Influencer Partnerships, Press Management, Special Projects and Event Curation. Her vast knowledge has allowed her to expertly represent both big and small brands and create a genuine and easily recognizable identity for them. Jana’s passion is assisting others in achieving their goals and making their dreams become a reality.
Originally from Long Island, NY, Jana recently made her way to Los Angeles, CA. She holds a Bachelor of Arts degree in English from the University at Albany and a certification in Fashion PR and Event Planning from the Fashion Institute of Technology in New York. Jana is proud and grateful to have celebrated JPR’s 5 year anniversary this past August.